Grok statistics: 117 million monthly users, and 1.9 million who pay

Grok had 117 million monthly users in March 2026, and about 1 in 62 paid

Of the 550 million people who used X or Grok in March 2026, about 117 million used Grok's AI features. That's 21%. Only about 1.9 million of them paid for a SuperGrok plan, or 1 in 62. SpaceX bought xAI on 2 February 2026 and sold shares to the public in June, so most of these Grok statistics now come from what it has filed with the SEC. Each row links to the filing or the outlet that published the figure.

Each dot sits on the date xAI's news page gives for a launch or a round, or the date of the deal or filing. Grok 4.20 and Grok 4.3 have no news post: their dots use the day each went live on xAI's API, from its release notes and Vercel's model page. The three orange dots are the models xAI shipped between 16 July and 21 September 2026. SpaceX's prospectus counts four major versions since Grok 1 in November 2023, with Grok 4.3 the newest when it filed. The fast, code and mini variants are left off the line.

How many people use Grok?

About 117 million users a month used Grok's AI features at 31 March 2026, up 31% from 89 million at the end of 2025. It's the only count of Grok users that anyone has filed with a regulator. In the prospectus's words: "Of our MAUs, we had approximately 117 million and 89 million MAUs that used Grok's AI features as of March 31, 2026 and December 31, 2025, respectively."

The filing counts a person once if they use both X and Grok, matched by sign in, and it counts only registered accounts. That makes it stricter than the figure xAI gave out on its own. In its January 2026 funding post, xAI put its reach at "approximately 600 million monthly active users" across X and Grok. The filing puts the same group at 520 million on 31 December 2025. That's 80 million fewer, or 13% (80 ÷ 600).

Pew found that 8% of US adults use Grok, in a survey run from 17 to 23 February 2026. That puts Grok fifth of the seven chatbots Pew asked about. ChatGPT was at 44%, with Gemini at 24%, Copilot at 17% and Meta AI at 14%. It does best with adults who are 30 to 49, at 10%. Among those 65 and over it's 3%.

Of all the counts, Apptopia's is the kindest to Grok. By its count, Grok's share of the use of chatbots in the US rose to 17.8% in January 2026, from 14% in December and 1.9% a year before, Reuters reported. That made Grok third, behind ChatGPT at 52.9% and Gemini at 29.4%. It was the same month Grok flooded X with sexualized edits of real photos. Nate Elliott, an analyst at Emarketer, told Reuters: "I suspect that cross-promotion with X is the biggest reason for Grok's growth."

How many people pay for Grok?

About 1.9 million people paid for SuperGrok, SuperGrok Heavy or SuperGrok Lite at 31 March 2026, up from 0.9 million three months before. Another 4.4 million paid for X Premium plans, which come with some Grok access. That's 6.3 million paid subscribers across X and Grok.

The share of Grok users who pay is small. 1.9 million out of 117 million is 1.6%, or about one in every 62 of them. In that quarter the subscriber count grew more than three times as fast as the user count. The March figure also counts SuperGrok Lite, which the December figure doesn't list.

Those are the plans that were on xAI's pricing page on 12 October 2026. It didn't list SuperGrok Heavy or SuperGrok Lite, though the filing counts subscribers on both. SpaceX doesn't publish a total for Grok subscription revenue. It says X and Grok subscription revenue rose $365 million in 2025, and $177 million in the first quarter of 2026 against a year earlier. Is SuperGrok worth it weighs the plans.

How much revenue does xAI make?

xAI's AI segment made $3.201 billion in 2025 and lost $6.355 billion from operations, SpaceX's prospectus says. The segment includes X, so most of that money came from the ads that X sells: $1.844 billion of it. X and Grok subscriptions, data licensing and the Grok API all sit in a line that SpaceX calls AI solutions and infrastructure, and it made $1.357 billion. SpaceX doesn't break out Grok alone.

In 2025 the segment lost about $1.99 for every dollar it took in (6,355 ÷ 3,201). On top of that, it spent $12.727 billion on capital projects. In the first half of 2026 it spent $23.551 billion, which is already 85% more than in all of 2025.

The second quarter of 2026 changed the mix. AI revenue rose 247% on a year earlier, to $2.561 billion, and SpaceX said $1.6 billion of it came from new Cloud Services Agreements. Under them, SpaceX rents out the compute in its Colossus data centers to other AI companies. One tenant is Anthropic, which agreed to pay $1.25 billion a month through May 2029 for about 325,000 NVIDIA GPUs, the prospectus says. That one quarter of rent beat the whole 2025 take from subscriptions, data and the API.

Take out the $1.6 billion and the rest of that line was about $594 million (2,194 minus 1,600), up from $475 million in the first quarter. The segment still lost $1.257 billion from operations. On SpaceX's adjusted EBITDA measure it made $1.146 billion, after losses of $609 million in the first quarter and $276 million a year before, per its 4 August 2026 results.

How much is xAI worth?

xAI was worth about $250 billion when SpaceX bought it on 2 February 2026, a person familiar with the deal told Reuters. That's about 10 times the $24 billion it was valued at after its May 2024 round. Since SpaceX listed in June 2026, xAI hasn't had a price of its own.

xAI announced three equity rounds itself: $6 billion in May 2024, $6 billion in December 2024 and $20 billion in January 2026. It said the last one beat a $15 billion target. That's $32 billion in all. The X deal in March 2025 used stock, and Musk wrote that it "values xAI at $80 billion and X at $33 billion." By its 4 August 2026 results, SpaceX had also agreed to buy Cursor, the AI coding tool, for $60 billion.

How much traffic does grok.com get?

Grok's website had a record 326.3 million visits in March 2026, by Similarweb's estimate, which was up 61.03% on March 2025. It's fallen since then. Similarweb's overview for September 2026 shows that it had about 205.5 million visits, down 1.97% on the month and 37% below the March peak.

Grok's share of generative AI website visits was 2.6% a year before August 2026, 3.7% six months before, and 2.4% in August 2026, per Similarweb's 7 September update. Claude passed Grok over that year, going from 1.9% to 9.3%. Similarweb counts only the website, so it misses the Grok apps and all of the Grok use inside X.

The US sent 27.98% of the desktop visits to grok.com in September 2026, India 6.32% and Brazil 4.38%, per Similarweb. Its visitors are 68.34% male, and the average visit lasts 10 minutes 24 seconds. On phones, the Grok app has over 100 million installs on Google Play. It ranked sixth in Productivity on Apple's US App Store on 12 October 2026, with a 4.9 rating from 1.5 million ratings. Our AI chatbot market share page sets Grok next to every rival.

How does Grok score against ChatGPT, Claude and Gemini?

Grok's best model scores 46 on the Artificial Analysis Intelligence Index, 12 points behind the leader, which is Claude Opus at 58, as we read it on 12 October 2026. At least one model from each of Anthropic, OpenAI, Google and Meta scores higher. The table shows selected rows from the leaderboard.

Grok also costs more per point. At its top setting a Grok task costs $3.74. That's about five times the $0.72 that OpenAI's Sol model needs to score 52. On its API, xAI charges $2 per million input tokens and $6 per million output tokens for its newest model, the same as the one before, per its 21 September 2026 launch post.

Developers on OpenRouter rarely pick Grok. In the week from 5 October 2026, xAI wasn't among the nine model makers on OpenRouter's rankings by share of requests. Tencent was ninth with 1.7%, so xAI had less than that. DeepSeek led with 24.5%.

If you'd rather test Grok against Claude on your own questions, Whizi's Pro plan ($29.99 a month) has xAI's two newest Grok models next to Claude Opus and GPT (using Grok in Whizi). Grok vs Claude runs the full comparison.

Where has Grok been banned or investigated?

Three countries blocked Grok in January 2026, and regulators in the UK and the EU opened formal cases. All of it followed a wave of sexualized images that Grok made from real photos that people had posted on X. None of the blocks lasted. Each one was lifted within four weeks.

The Center for Countering Digital Hate estimated that Grok made about 3 million sexualized images in 11 days after an image editing feature launched, including about 23,000 that appear to depict children, AFP reported on 23 January 2026. The reply xAI sent AFP was automated: "Legacy Media Lies." Ofcom can fine a company up to £18 million or 10% of qualifying worldwide revenue, whichever is greater.

Where does each Grok number come from?

We opened every figure on this page at its source on 12 October 2026. The users, subscribers, revenue and losses all come from SpaceX's June 2026 prospectus and its 4 August 2026 results, both filed with the SEC. The launch dates and the rounds come from xAI's own news page and API release notes. Traffic figures are Similarweb's estimates, and we've labelled them that way.

Some numbers are our own sums, and each one shows its working where it appears. They're the 1.6% paying share, the 13% gap between xAI's 600 million and the filed 520 million, the $594 million left in AI solutions revenue after cloud rent, and the two grok.com months we worked out from Similarweb's percentages.

We cut what we couldn't trace. The 64 million monthly users that leads many Grok statistics pages is a New York Times report from September 2025, per The Decoder. We list it, labelled, because there's no filed count before December 2025. We cut per minute query counts and uptime figures that one roundup marks as "(created)".

How should you cite these Grok statistics?

You're free to use any figure or table here with a link back to this page. Please credit the original source for numbers that came from someone else. A credit line like this one works:

Source: Whizi Research, "Grok statistics: 117 million monthly users, and 1.9 million who pay", whizi.io/resources/grok-statistics, updated October 2026.

More from the same series: DeepSeek statistics, ChatGPT statistics and Perplexity statistics.