20 real estate prompts that never invent a property fact

A model cannot see the MLS, the tax record or the contract, so every square foot it adds on its own is a misstatement with your name on it. These prompts work only from the facts you paste, mark the gaps, and leave the price and the legal calls with you.

Swap anything in [brackets] for your listing facts, comps, notes or client.

01. Write a listing description from the facts you give it

A new listing goes live and the MLS remarks are blank.

Write a listing description of [word count, e.g. 150] words for the property below.

Property facts: [address, beds, baths, square footage from the tax record, lot size, year built, updates with years, parking, HOA, appliances that convey]
What I want buyers to notice first: [two or three features]

Rules: use only the facts above. If a detail a buyer would expect is missing (square footage, year built, HOA fee), write [NEEDED] instead of guessing. Do not add views, finishes, light, condition or anything else I did not list. Describe the property, not who should live there. No exclamation marks and no superlatives the facts do not support.

After the description, list every feature you mentioned next to the fact it came from, so I can check nothing was invented.

02. Check listing copy for fair housing problems

Before any listing, ad or post goes public.

Read this listing copy as a fair housing reviewer would:

[paste the description, ad or post]

Flag every phrase that describes who should live there, or who would like it, rather than the property itself. That includes references to families, children, age, singles, couples, religion, national origin, disability, and coded words like "safe", "exclusive" or "quiet neighborhood". For each flag give the phrase, why it is a risk, and a rewrite that states a property fact instead.

Do not flag accessibility features that describe the home (a zero step entry, a roll in shower); those are property facts.

End with one line reminding me that this is a first pass, and that I should check my state and local fair housing rules and my brokerage's policy before publishing.

03. Turn your comps into a CMA summary a seller understands

You pulled the comps and need to explain the price to the seller.

Here are the comparable sales I pulled for [subject property address]:

[paste each comp: address, sold price, sold date, beds, baths, square footage, days on market, key differences from the subject]

My recommended list price range: [low] to [high]

These are the only comps that exist for this purpose. Do not add, estimate or adjust any sale, price or measurement. Do not suggest a different price; the price is my call.

Write a summary under 250 words, in plain words, explaining to the seller how these comps support my range: which comp is the closest match and why, what makes the subject worth more or less than each, and what the days on market say. Then list the two questions the seller is most likely to ask about the price, with short answers based only on the comps.

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  1. Follow up with open house visitors by what they said
  2. Plan the questions for a first buyer consultation
  3. Explain a market report to a client from your numbers
  4. Respond to a lowball offer without losing the buyer
  5. Prepare for a negotiation by mapping what each side needs
  6. Update a seller when there have been no showings
  7. Write a neighborhood guide from facts you supply
  8. Write social posts for a listing without padding the facts
  9. Write a farming letter a homeowner actually reads
  10. Follow up a new lead by text without sounding like a bot
  11. Ask for a referral after a closing
  12. Explain a contract clause to a client in plain language
  13. Summarize showing feedback into what the seller can act on
  14. Build a transaction timeline from the contract dates
  15. Reach out to an expired listing with something useful
  16. Turn an inspection report into a repair request
  17. Have a second model check the first one's listing work