20 ecommerce prompts that sell what is actually in the box

A model has never held your product, so every material, certification or "customers love it" it adds on its own is a claim you cannot back up. These prompts write listings, emails and plans from the specs and sales numbers you paste, and mark the gaps instead of filling them.

Swap anything in [brackets] for your specs, listing, orders or sales numbers.

01. Write a product description from your specs alone

A new product goes up and all you have is the spec sheet.

Write a product description of [word count, e.g. 120] words for the product below.

Specs: [materials, dimensions, weight, capacity, colors, what is in the box, care instructions, where it is made, if you know]
Who buys it and why: [the buyer and the job it does for them]
The two things a buyer should notice first: [features]

Rules: use only the specs above. Do not add materials, certifications, safety claims, awards, health benefits, ratings or "customers love it". If a buyer would expect a detail I did not give (size, material, care), write [NEEDED: what] instead of guessing. No superlatives the specs do not prove.

After the description, list every claim you made next to the spec it came from, so I can check nothing was invented.

02. Write product titles that fit the marketplace's character limit

A title that is too long, keyword stuffed, or cut off in search.

Write 5 product titles for [marketplace: Etsy, Amazon, Shopify, your own store].

The product: [what it is, key specs, material, size, color]
Words buyers search for it: [your keywords, or "none yet"]
The character limit: [paste the limit from the marketplace's current rules]
A shorter target, if the marketplace's guidance gives one: [target, or "none"]

Each title names the item once, puts the words a buyer types first, and uses only facts from the specs. No sale banners, no gift phrases, no words like "perfect" or "best", and no keyword repeated.

Return a numbered list with the character count after each title, spaces included. Language models can miscount characters, so mark any title within 5 characters of the limit for me to check by hand.

03. Write bullet points that answer the questions buyers ask

Bullets that list features while buyers keep messaging you the same questions.

Here is what buyers ask before they buy this product, from messages, Q&A sections and reviews:

[paste the questions]

And here are the specs: [paste them]

First, group the questions and rank the groups by how often they come up. Then write [number, e.g. 5] bullet points, one per top group, that answer the question with a spec. Lead each bullet with the answer, not a feature name. Use only the specs; where a question has no answer in them, skip the bullet and list it under "Questions I need to answer myself".

Keep each bullet under [limit, if your marketplace has one] characters.

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  1. Audit an Etsy or Amazon listing before you rewrite it
  2. Turn your return reasons into a size guide or FAQ
  3. Write an abandoned cart sequence that answers why they left
  4. Draft a returns policy from the rules you actually follow
  5. Reply to a bad product review in front of future buyers
  6. Find bundle ideas in your own order data
  7. Decide a launch price after fees, shipping and competitors
  8. Announce a new product to people who already bought from you
  9. Plan the product photo shot list before you shoot
  10. Write a supplier inquiry that gets a real quote back
  11. Pitch your products to a shop for wholesale
  12. Work out what to reorder from your sales velocity
  13. Plan a holiday sale backwards from shipping cutoffs
  14. Ask for a review after delivery without breaking the rules
  15. Write a back in stock email people act on
  16. Write the thank you card that goes in the box
  17. Have a second model check the first one's listing against your specs